I am an award-winning journalist and experienced researcher who has published in international media and business journals. My expertise focuses primarily on media sustainability, especially through the lens of revenue models. My recent research into hyperlocal and politically pressured media revenue models has been used as evidence by the Department of Culture Media & Sport and the Department for International Development. My work on viability, sustainability and resilience co-authored within Sustainable Business Models on the Net and Nesta’s Mapping the Road to Sustainability and Resilience are noted for their high level of instrumental impact with media practitioners.
My focus is primarily on putting knowledge into practice. As an award-winning journalist and book author, I deliver and course lead programmes in social and digital storytelling as well as journalism business models to media managers and students from across the European digital media sectors. My work pushes the boundaries of innovation with field trials and prototyping as well as action research labs. I am on the steering committee for an ICT4D Northern research group. My portfolio of consultancy includes work with Google Digital News Initiative, FOJO Media Institute, Sciencescom Audencia and Wan-Ifra’s Sustaining Media and Society programme. My research funding has also come from Research Council UK. I will continue my work through projects seeking to push the resilience of niche media globally. My work is regularly disseminated via conference papers, talks, panel presentations, exhibitions, interactive reports, books and journal articles.
I am co-founder of the Media Innovation Studio, the University of Central Lancashire’s media research and development lab in the UK. Nurturing the lab as a powerful force for change since 2012 has been one of my career highlights and I am priviliged to work with a dynamic and creative team. The studio has several core aims around community, innovation, inclusion and sustainability and works across a range of themes: data, sustainability, internet of things, sensors, methods for research and the Civic Drone Centre.
My research includes Research Council UK funded projects exploring collaborative revenue models and open media innovation. I have lead and been involved in several research bids with national and international research councils and has been commissioned by several external bodies to carry out research projects within the civil society and hyperlocal media sphere. I speak internationally in French and English, including events such as SxSw in Texas, Google Campus’ Journalism Entrepreneurs Summit, at Obsweb and Conférence nationale des métiers du journalisme. I graduated from the University of Hull with Special BA(Hons) in European Studies and have since completed her National Certificate Journalism and NCTJ. I became a fellow of the Higher Academic Institute with a PG Certificate in Teaching and Learning.
Projects, consultancy and speaking engagements in the areas of:
- media sustainability
- journalism and media business models
- revenue models
- hyperlocal journalism
- hyperlocal distribution technologies
- media development
- technology for good
- ecosystems theory